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3 “Must Do” Lead Generation Basics for Local Businesses

3 “Must Do” Lead Generation Basics for Local Businesses

by Team Editor | Aug 1, 2024 | Geotargeting, Ideas, Local, Marketing

To grow leads for a regional services business like stone restoration, home improvement, or construction and design services, it’s crucial to implement effective strategies that increase visibility and attract potential clients. Here are the top three absolute...
Expert Tips for Leveraging Customer Feedback

Expert Tips for Leveraging Customer Feedback

by Team Editor | Jul 23, 2024 | Ideas, Marketing, SEO

In today’s marketplaces, customer opinions hold significant weight, making it essential for brands to harness feedback and reviews effectively. User-generated content isn’t just about testimonials; it’s about authentic voices shaping your...
The Neuroscience of Storytelling: How to Use Emotion to Drive Business Success

The Neuroscience of Storytelling: How to Use Emotion to Drive Business Success

by Team Editor | Jun 26, 2023 | Ideas, Marketing, Nerd Stuff

When it comes to remembering people or companies, I have a confession to make – I’m not very good at it. However, I’ve noticed that as soon as I connect with a story about them, everything changes. Suddenly, their name and what they do sticks with...
Unforgettable Tales: Strategies for Making Your Company Stories Stick

Unforgettable Tales: Strategies for Making Your Company Stories Stick

by Team Editor | May 2, 2023 | Marketing, Nerd Stuff

In our previous blog post, we explored the neuroscience of storytelling and how emotions play a crucial role in creating a connection with your audience. In this follow-up post, we will dive deeper into the strategies and techniques that can help you make your stories...
Why do marketing experts give such differing advice?

Why do marketing experts give such differing advice?

by Team Editor | Apr 22, 2023 | Ideas, Marketing, Planning

Boston Intelligence Group is frequently approached for initial impressions and advice when bidding on new business. However, when competing with other agencies, our impressions and recommendations can differ significantly. When evaluating a company, we typically...
First Rule of Local SEO: The One Thing You Need to Do Today

First Rule of Local SEO: The One Thing You Need to Do Today

by Team Editor | Apr 10, 2023 | Geomarketing, Geotargeting, Local, Marketing, Regional, Targeting

If you’re a local business owner looking to improve your online presence and attract more customers, there’s one simple thing you can do today to get started: create a Google Business Profile (formerly Google My Business) account. This free tool from...
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Recent Posts

  • 3 “Must Do” Lead Generation Basics for Local Businesses
  • Cheat Sheet: Top Lead Generation Channels
  • Expert Tips for Leveraging Customer Feedback
  • The Neuroscience of Storytelling: How to Use Emotion to Drive Business Success
  • Local SEO: A Crowded Search Market Solution

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